000 01259cam a2200373 i 4500
001 18169577
003 OSt
005 20221220071801.0
008 140530s2015 nyu b 001 0 eng
010 _a 2014018221
020 _a9780415856171
020 _a9780415856171 (paperback)
020 _z9780203727836 (ebook)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
042 _apcc
050 0 0 _aHF5415.1265
_bC4883 2015
082 0 0 _a658.872 CHA
_223
084 _aBUS000000
_aBUS043000
_aBUS043010
_2bisacsh
100 1 _aCharlesworth, Alan,
245 1 0 _aAn introduction to social media marketing
264 1 _aNew York :
_bRoutledge, Taylor & Francis Group,
_c2015.
300 _axix, 228 pages ;pbk
_c25 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
650 0 _aInternet marketing.
650 0 _aOnline social networks
_xEconomic aspects.
650 0 _aSocial media
_xEconomic aspects.
650 7 _aBUSINESS & ECONOMICS / Marketing / General / Direct.
_2bisacsh
650 7 _aGeneral Management
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBOOK
999 _c502
_d502