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1.
How cool brands stay hot : branding to Generation Y by
  • Bergh, Joeri van den
Edition: 2nd Ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page, 2013
Availability: Items available for loan: British Applied College Knowledge and Innovation Center (1)Call number: 658.827 BER.

2.
How cool brands stay hot : branding to generation Y and Z by
  • Bergh, Joeri van den
Edition: 3rd Ed
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : Kogan Page, 2016
Availability: Items available for loan: British Applied College Knowledge and Innovation Center (1)Call number: 658.827 BER.

3.
Kapferer On Luxury : How Luxury Brands Can Grow Yet Remain Rare by
  • Kapferer, Jean Noel
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London, United Kingdom ; Philadelphia : Kogan Page, 2015
Availability: Items available for loan: British Applied College Knowledge and Innovation Center (1)Call number: 658.827 KAP.

4.
The lean practitioner's handbook by
  • Eaton, Mark, 1968-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London ; Philadelphia : Kogan Page, 2013
Availability: Items available for loan: British Applied College Knowledge and Innovation Center (1)Call number: 658.5 EAT.

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