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Understanding Markets and Strategy : How to Exploit Markets for Sustainable Business Growth

Morley, Malcolm.

Understanding Markets and Strategy : How to Exploit Markets for Sustainable Business Growth - viii, 261 pages ;pbk 24 cm

ISBN: 9780749471521 (paperback)

LCCN: 2014014539

Subjects--Topical Terms:
Business planning.
Marketing / Research.--Environmental aspects.
BUSINESS & ECONOMICS / Strategic Planning.
General Management

LC Class. No.: HF5415 / .M6256 2014

Dewey Class. No.: 658.8 MOR

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